How will we work together to create your marketing strategy?
Now that you’ve decided to work with a marketing consultancy, how will it work? I know that you have questions, so I’ll answer some of the key ones here. If I don’t cover them all send me a quick email and I’ll come right back to you.
Who is your main contact?
When you work with Strath Communications our founder, Jennifer Macdonald-Nethercott will be your main contact. I’ll work closely with you to scope out what you need us to deliver for you and by when and she’ll project manage this for you.
What information do I need from you?
This can depend on what work I’ve agreed to do with you, from full marketing strategy development where I would need to know your business plan and objectives and have access to your analytics and current marketing activity. If you’ve asked me to look after your social media, I’ll need full access to these accounts and agree a marketing budget for them.
How much time will you need to spend with me?
Initially I would have a meeting ideally face to face, otherwise over Zoom and would suggest a couple of hours for this. After this initial meeting agreeing the scope of the work I would keep in touch with you by email and phone and would agree how much of your time I’d need. However, the reason you’ve brought me on board is so that I can free up your time to spend working on your business while I take care of your marketing.
How do you want to be communicated with and how often?
This is all down to what suits you and your business’s needs, be it by email, phone, WhatsApp or Zoom. I’m happy to use the channel that suits you and your business.
I will also provide you with a monthly report with what I’ve completed, highlight successes and what is planned for the month ahead. You will also have a marketing plan that I’ll have created and as this is a live document I’ll share it regularly with you. I will also share action points and wins as they arise too.
I believe that the key to successfully communicating your story to reach your customers is by communicating regularly with you too.
