I’m getting ready for Build Your Audience Live in Shoreditch on the 27th and 28th June.  The event is hosted by Janet Murray and she brings together expert speakers from across the world of social media, content and email marketing.

Jennifer Macdonald-Nethercott
This year’s highlights that I’m looking forward to are the sessions on LinkedIn with Janet Murray, Facebook strategies from Gavin Bell and email marketing.  A key session will be on live video with Ian Anderson Gray as I’m looking to really get into this as the year goes on and use video with my clients more.  It’ll be great to get some tips on how to do it, adding captions and making the most of clients seeing me on video.

Attending the event will also allows me to re-connect with fellow members from the Love Marketing Membership, as the events happen twice a year in London and I always love seeing everyone face to face.  We all talk regularly on Facebook but it’s not the same as over a coffee or a cocktail!

With marketing the channels always changing and the needs of the consumer and where they want to be spoken to changes,  Build Your Audience Live means that the experts in their channels will bring me up to date with the latest trends and techniques. With the nature of the event being small we also get one to one time with all the speakers, to go more in depth with our questions.  So I’ll be spending the next few weeks working these up!

Other speakers I’m looking forward to hearing from are Jess Dante (YouTube expert), Jeff Sigh (Pinterest and all the way from the USA), Kirsty Merrit (Instagram expert) and Colin Gray will be talking all things podcasting.

Not only that but we’ll have plenty of networking with the other delegates and the event dinner at a rather trending restaurant, The Bike Shed.

I’ll be looking to come away from the event with key actions point to put into practice when it comes to LinkedIn and email for myself and Facebook, Instagram and Content for my clients. Will follow up with another blog on all the key takeaways.

I’m sure there will be a video or two from the event that I’ll share aswell.

Get in touch if you want to know more about how I keep up to date with what’s happening in the world of marketing.


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