Marketing Blog
Marketing your business around Black Friday
Black Friday has become an annual event that all consumers now have in the Christmas shopping buying cycle. It’s grown so much since Amazon introduced the concept back in 2011 and now consumers expect a deal not just on the day itself but Amazon started their Black...
How to market your business in the run up to Christmas
Christmas is just around the corner and marketing your business to take advantage of this period does require some planning on what you’ll offer, to who and when. Knowing who your target market is and being clear on what you offer will make the messaging and promoting...
When to start content planning for 2021?
Now! The time is now to start planning for 2021 and what you want your business to achieve next year. With this in mind once you have your objectives the next step is to develop your marketing strategy and plan in line with the business objectives that you...
Social media doesn’t work in isolation
Controversial some may say, however it’s true and integrated marketing has always been here. In the past it would be tv, press, radio and direct mail as the key channels and today where would you be without a website for customers to visit. Social media is a fast...
Customers, content and communication
These three areas are key to your marketing day in day out. Making sure that your delivering for your customers and solving their problems will keep you in front of the right people. I shared my 3 C’s earlier in the year on a webinar and wanted to write this up to...
2020 action plan to achieve consistent content
Having a marketing plan in place is the only way to achieve this along with have a content plan that you apply and following in your business. With this in mind I’m just back from a 2 day content marketing masterclass in Northampton where I spent the time listening to...
When to start planning for 2020?
Now! The time is now to start planning for 2020 and what you want your business to achieve next year. With this in mind once you have your objectives the next step is to develop your marketing and content plan. Which is why I’m going to two days of intensive...
How to promote your business at a trade show
Firstly, going to a trade show can be a large investment of both time and money and the outcomes need to be considered before you even book the trade show. Don’t let pushy sales people tell you that this is a one off deal as it’s only a good deal if your customers...
ABOUT OUR BLOGGER
Jennifer
I have been in marketing for years, 20 in fact! and have worked in industries from food and drink, tourism and hospitality, to the automotive sector. Each one has brought more experiences on which to draw from and bring to your business.
FOLLOW ME HERE
Dive straight into the feedback!Login below and you can start commenting using your own user instantly