by Jennifer Macdonald-Nethercott | Marketing
Plan your marketing channels Keep the conversation going with your customers, email them with your top selling products and the benefits to themUse paid ads to get in front of more peopleUse sales promotions to drive and attract more customers And Enjoy. If you...
by Jennifer Macdonald-Nethercott | Marketing
Delighted to have been awarded Business Woman of the Year at this year’s Highland Business Women Awards 2021. After what’s been an unprecedented 18 months for us all through the pandemic. Some of the points that gained me Business Woman of the Year are the values that...
by Jennifer Macdonald-Nethercott | Marketing
April 2021, reflecting on the last 12 months never mind the last 3 years in business it’s been one where being totally focused on my goals has meant that I’ve adapted to operating through the pandemic. According to DCI about 60% of all new businesses fail in the first...
by Jennifer Macdonald-Nethercott | Marketing
When it comes to your business deciding on what you want to achieve is key. How you deliver on your business objectives is by delivering on one or more of the strategic options below for your marketing. The marketing strategy you’ll follow will be: Market...
by Jennifer Macdonald-Nethercott | Marketing
We’re all busy working in and on our business every week and I know that marketing sometimes gets pushed to the bottom of the to do list. But I’m not here to make you feel guilty about that. What you need is an expert hand to take marketing off your to do...
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