Jennifer Macdonald Nethercott

Your Marketing Delivered

Work With Jennifer

Are You a Business Owner Looking for More Time?

More time to spend on growing and developing your business.  You know you need to be marketing your business and when you do get time you don’t know where to start?

 Would you like to have clarity on your marketing and know that you have a plan in place to keep you and your business in front of your customers?  With this plan providing them with the products and services that they want. 

 I will develop your marketing strategy and plan and deliver your marketing campaigns on target and through the right channels to get your business in front of your customers.

My planning relates directly back to the business objectives you have for the quarter or year ahead.

I believe in delivering an always on campaign for your business so your business is kept top of mind and is regularly asking your customers for the sale.

Hello

I’m Jennifer

I have been in marketing for over 20 years and have worked in food and drink, tourism and hospitality, to the automotive sector.  Each one has brought more experiences on which to draw from and bring to your business.

 Your marketing strategy and plan will be one that reflects your brand and how you want your business to be viewed by your customers.

Book A Free Discovery Call

Services

How I can Help You

Marketing Strategy and Planning

Looking for a marketing strategy and plan to implement in your business?

 Working with me on your marketing  means that by the end of the project you’ll have a plan that will get you in front of your customers.  You’ll never again be stuck with what you should be doing and when.

Email marketing and Social Media

You may already know exactly what you want to do with your marketing and where your wanting to go however you just need an experienced marketer to hit the ground running and create your email marketing campaigns and grow your email list.  And you have your social media channels all set up and running but you are not consistent and know you could be doing more with them if again you had the time.

Marketing Power Hour

You’re running a small business and you know you need marketing.  But where do you start? You can’t remember the last time you updated your website.

A marketing discovery call will enable you to ask all the questions you have and gain valuable direction on where to take your marketing.

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What to Expect FROM WORKING WITH ME

The Missing Part of your Team

By hiring a marketing expert this allows you to focus on the running of your business and developing it further.

I have invested a lot of time and money into my marketing training and development so you don’t have to. At Strath Communications, Jennifer is also a Chartered Marketer, which means a programme of CPD (continuous professional development) each year to ensure that I stay up to date with the latest issues that affect marketing today.

I will work with you and your business to create a marketing strategy and plan that links with your business strategy and objectives.

This means that you can focus on the development of your business, be that new products, making it more profitable or increasing and developing sales.

Easy as 1,2,3

Let’s Get Started

I use a marketing planning process that works and ensures that your marketing stays on track with clear objectives to measure and review.  Marketing is not a quick fix and we can review your products and services to ensure that they are delivering for your customer.  Your business is all about solving a problem and we’ll work together to ensure that it always does.

All you now need to do is make the decision to get in touch.

Jennifer has been working with The J&R Group and The Glen Mhor hotel for the past 12 months. As an experienced Marketing Manager she has galvanised our managers and helped the business grow by delivering campaigns through a variety of mediums. Jennifer's key strengths has been working closely with our teams and helping put a marketing structure together to drive the business forward and at the same time assist in improving individuals through her knowledge of marketing "

Richard Drummond , Director of J&R group and COO of Hop Software

I have found Jennifer a delight to work with. She is professional and passionate with a very positive can-do attitude. Jennifer is focused on providing maximum benefit with her marketing knowledge and expertise and it is clear that she is keen to help others achieve their goals and grow their marketing skills. Her contribution and input to our current community project is invaluable. She delivers what she promises and has a very pro-active and creative approach to making things happen over and above marketing. Delighted to have worked with Jennifer on a few projects and I have no hesitation in recommending her to others in need of marketing support.

Pamela Looper, Director, Tuminds

Initially I participated in Strath Communications ‘Friday Marketing Live’ events and found the sessions to be focused, informative and interactive, and I benefited greatly from their hosts, Jennifer, expertise. Feeling inspired, I booked a Marketing Discovery Call with Jennifer during which we concentrated on my businesses marketing priorities. Jennifer was well prepared, having reviewed my social media platforms, and she provided me with insightful and constructive action points to improve my marketing planning and activity. Like many business owners, time is a critical factor and rather than feeling overwhelmed and lost about how to approach marketing, Jennifer has helped me breakdown my marketing content into a realistic and manageable marketing plan which I can now confidently implement. Jennifer is fantastic and I will continue to employ Strath Communications services.’

Natalie Perks, Managing Director, Redstart UK

I first met Jennifer at a FSB Networking event and from Jennifer’s pitch, I knew that she would be able to help me and my business Will to Win. After an initial meeting, Jennifer’s knowledge and expertise was evident and her passion for helping local businesses even more so, I decided straight away that Strath Communications was an ideal partner. During the 7 months we have been working together, Jennifer really took the time to understand Will to Win as a brand, the objectives, how to position in the market place and really what was best for me! It is pure talent when someone is able to understand what marketing is right for your business and Jennifer adds that personal touch to give solutions that are right for you. I am so grateful for Jennifer’s insight, her ability to take an idea and put into motion and action, her dedication to her craft and her desire to really grow your business. I would highly recommend Jennifer and Strath Communications as an ideal Marketing Partner to help your business on your journey of growth. Thank you, Jennifer!

Clare Humphreys, Personal & Professional Development, Will to Win

We would highly recommend Jennifer Macdonald-Nethercott, Chartered Marketer of Strath Communications for delivering and engaging marketing plans for your business interests. Jennifer takes time to listen and understand what your business plans are. Challenges back and all delivered with a great attitude and energy that engages the team. Looking forward to working alongside Jennifer as we develop our plans.

Liam Christie, Managing Director, Christies Consultants Scotland

I approached Jennifer because Cawdor Castle required some direction and management of our social media platforms. Jennifer was a reliable, consistent and thorough in her approach and guidance. The outcome was very positive and the sales for our theatre events was better than I would have hoped for. Jennifer took time to fully understand our unique business here at Cawdor Castle, which meant I could meet briefly to discuss upcoming seasonal developments, whilst having complete trust in her to deliver our weekly plans.

Graham Griffith, Managing Director, Cawdor Castle Limited

Jennifer has been looking after the marketing of the Glen Mhor Hotel and Apartments for 2 years now.... Efficient, straight to the point and full of ideas. It has been and still be a pleasure.

Emmanuel Moine, General Manager, Glen Mhor Hotel & Apartments

Blog

Business Woman of the Year

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Delighted to have been awarded Business Woman of the Year at this year’s Highland Business Women Awards 2021. After what’s been an unprecedented 18 months for us all through the pandemic. Some of the points that gained me Business Woman of the Year are the values that...

Celebrating 3 years in business

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April 2021, reflecting on the last 12 months never mind the last 3 years in business it’s been one where being totally focused on my goals has meant that I’ve adapted to operating through the pandemic. According to DCI about 60% of all new businesses fail in the first...

Which marketing strategy to follow?

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When it comes to your business deciding on what you want to achieve is key.   How you deliver on your business objectives is by delivering on one or more of the strategic options below for your marketing. The marketing strategy you’ll follow will be: Market...

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